Fushi Argan oil is 100% pure Moroccan Argan oil, cold pressed from the Argan nut that grows in the southwestern Morocco, where all women cooperatives specialise in high quality Argan oil extraction. Picked by hand, the fresh raw kernels are cold pressed to produce light golden coloured oil. We import directly from a women's co-operative Morocco and the oils is bottled by ourselves in the UK. Our virgin organic Argan oil is prepared from unroasted kernels and is golden coloured with not much taste. Fushi Argan oil has a slight sweet nutty aroma which implies a good quality Argan oil as opposed to the pungent smell often found present in lower grade Argan oils. Furthermore, it is cold pressed and unrefined. We buy such huge amounts of the oil due to a large turnover, that we are able to provide a competitive price for very superior quality oil. Women's cooperatives are aimed at sustainably supporting the Argan forest and represent the cornerstone of a vast program involving the reforestation of fragile and particularly degraded lowlands and also provide education of rural women. It is important to source this oil fairly and sustainably which is why we source from only one reputed grower. The outstanding cosmetic and nutritional qualities of Argan oil can hardly be more diverse: it has an intensive moisturising effect and strengthens the skins natural defence. Its natural abundance of vitamin A and E wards off free radicals and helps protect against wrinkles and fine lines. In addition, Argan oil boosts the circulation and stimulates cell activity and renewal. The rejuvenating effect of Argan oil is inestimable: the skin looks denser, smoother and more alive. It is also recommended for frizzy hair and can be used as a conditioning treatment for the hair. Being rich in antioxidants, Argan oil helps neutralise free radicals and can help fade scars and age spots as well as balance sebum protection and may even be useful for acne sufferers. Rich in omega 6 and plant sterols it is a highly nutritive oil.